Pricing

Start with the piece that’s costing you leads.

MHA prices around what you actually need: the website that generates leads, the follow-up system, a care plan to keep it running, and a custom build when you’ve outgrown the rest. Every path starts with a free audit.

Pricing follows the path of the system.

Start with the piece creating the most friction now. Each stands alone, and each connects into the next when the business needs more.

01

Start free

Website + System Audit

Free

A graded scorecard showing exactly where your site leaks leads — and what to fix first.

02

Build the site

Website System

$4,500–$12,000 packages

Public site, service pages, SEO foundation, lead capture, tracking, and launch handoff.

03

Capture and follow up

Growth System

$2,500–$4,500 modules

CRM-lite records, lead source context, reminders, intake paths, and lead reporting.

04

Keep it running

Care Plan

$300–$1,500/mo

Hosting, monitoring, security updates, backups, and steady monthly improvements.

05

Scale when needed

Platform Build

$40,000–$60,000

Custom backend workflows, portals, permissions, automations, and internal tools.

Compare the options at a glance.

The full detail is below — this is the scan version.

Website SystemGrowth SystemCare PlanPlatform Build
Starts at$4,500$2,000$250/mo$35,000
Most land$4,500–$12,000$2,500–$4,500$300–$1,500/mo$40k–$60k
FormatFixed-scope packagesScoped moduleMonth to monthScoped project
The jobPublic site, SEO foundation, lead captureCRM-lite follow-up, intake, lead reportingHosting, monitoring, updates, improvementsCustom software: portals, permissions, automations
Best first whenThe site is unclear or datedLeads slip after the formThe site is live and needs upkeepTemplates and SaaS no longer fit

Website System

Fixed-scope website packages for businesses that need the public site, SEO foundation, lead capture, and admin handoff cleaned up first.

Starter Website System

one-time project$4,500

For businesses that need a credible website foundation and a clearer path from visitor to inquiry.

  • Custom website strategy, design, and build
  • Homepage, about/contact, and core pages
  • Mobile-ready responsive build
  • SEO and metadata foundation
  • Contact form and lead path
  • Launch support
Recommended

Growth Website System

project package$7,500

For businesses that need stronger service pages, better proof placement, and cleaner lead capture.

  • Everything in Starter, plus:
  • Deeper service-page strategy
  • Conversion-focused page structure
  • Proof/testimonial placement
  • Lead capture or newsletter setup
  • Source-aware analytics basics

Full Suite

website + growth layer$12,000

For businesses that want the website and the follow-up system working together from launch.

  • Everything in Growth, plus:
  • CRM-lite lead visibility
  • Contact capture and admin dashboard
  • Chat or guided intake where useful
  • Email/newsletter foundation
  • Analytics/reporting dashboard

Grow, Maintain & Scale

What comes after the website: the follow-up that turns leads into customers, a care plan to keep it running, and a custom build when you have outgrown templates and SaaS.

Growth System

scoped module$2,000+Most modules land $2,500–$4,500

For businesses where leads come in, but source context, ownership, next steps, and reminders are not clear.

  • CRM-lite contact records
  • Lead source and page context
  • Follow-up reminders
  • Email/newsletter path
  • Chat or intake workflows
  • Lead and conversion reporting

Care Plan

per month$250+Most plans run $300–$1,500/mo

For a live site that needs hosting, monitoring, security updates, backups, and steady monthly improvements.

  • Hosting and uptime monitoring
  • Security updates and backups
  • Monthly system review
  • Reporting review and action planning
  • Managed SEO on the Priority tier
  • Light page/content updates where scoped

Platform Build

scoped project$35,000+Typical first phase $40k–$60k — e.g. client portal + CRM + reporting

For businesses that have outgrown templates and SaaS — custom workflows, admin tools, portals, reporting, or automation around the real process.

  • Custom CRM or operating dashboard
  • Pipeline, tasks, scoring, and workflows
  • Client portal, documents, invoices, or proposals
  • First-party analytics and reporting
  • Integrations with existing tools
  • Role-based visibility

Pick the page that matches the pressure point.

If the problem is not obvious, start with the free audit. If it is obvious, go straight to the piece that needs attention.

What you own, and what may still cost money.

MHA does not promise zero subscriptions. The promise is fewer disconnected tools, clearer ownership, and a system the business can understand.

You own your website

You own your website — the content, design, and the code built for your site — plus your data and a documented handoff. MHA keeps its own platform, frameworks, and reusable tooling, licensed to you as part of your build.

What still costs money

Some third-party services can still have accounts or subscriptions: domains, email, Stripe, SMS, AI APIs, hosting, or tools your team chooses to keep.

The actual goal

Fewer disconnected tools, clearer ownership, and a system built around the workflow instead of forcing the workflow around software.

We do not replace working tools just to sell new ones.

WordPress, HubSpot, template builders, CRMs, and SaaS tools can be the right answer when they are already working. MHA fits when the stack is too scattered, too expensive, too confusing, or too disconnected from the real workflow.

Pricing questions owners usually ask

The goal is to understand the shape of the investment before a call.

Are these fixed prices or starting points?
Website System packages are scoped as fixed-price projects after discovery because the website scope is more predictable. Growth System, Care Plan, and Platform Build pricing starts from the ranges shown because complexity changes with integrations, data access, workflow depth, reporting requirements, and handoff needs.
Where should we start if we are not sure what we need?
Start with the Website + System Audit. It looks at the public site, lead path, follow-up, SEO visibility, reporting gaps, and tool friction so the first paid scope is tied to the pressure point instead of a generic package.
Can we start with the website and add the Growth System later?
Yes. Many businesses should fix the public website first, then add CRM-lite follow-up, reporting, and intake once the lead path is clear. Each piece is designed to stand alone or connect over time.
What is CRM-lite?
CRM-lite means the simple lead and contact system many owner-led businesses actually need: contact record, source, page context, notes, status, next step, reminder, and reporting. It is lighter than a large CRM because it is built around the website-to-follow-up workflow.
What do we own, and what still has a subscription?
You own your website — the content, design, and the code built for your site — plus your data and documentation. MHA keeps its own platform, frameworks, and reusable tooling, and you get a license to use them as part of your site. Some outside services may still have their own costs, including domains, email delivery, Stripe, SMS, AI APIs, third-party data tools, or software your team chooses to keep.
When is off-the-shelf software still better?
A standard tool can be better when the workflow is already solved well, the team will actually use it, or you already have clean processes inside a platform like HubSpot. MHA is a better fit when the standard stack is too expensive, too scattered, or too awkward for the way the business actually works.
When does a project become Platform Build scope?
Platform Build begins when the project needs custom workflows, multi-role admin, CRM/pipeline logic, portals, reporting, integrations, automations, or internal tools beyond the website and follow-up system.
Do you offer payment plans?
Yes. Project work is typically split across deposit and delivery or milestones. The Care Plan is billed monthly. We discuss payment structure before work begins so there are no billing surprises.

Not sure where the problem is?

Start with a free Website + System Audit. We’ll look at the public site, lead path, follow-up, SEO visibility, and where the current setup is losing you leads.

Get a Free Website + System Audit